Come by our Edwardsville store and meet a real live reindeer on Sunday, Dec. 10th starting around 11am. You can get your picture taken and everything. This is the reindeer's only visit to Edwardsville, so don't miss it!
You've found Happy Up Inc.'s home on the web!
Welcome! Once upon a time we were Once Upon a Toy and LagoonaMagoo Toys. Instead of juggling three different names all the time, we are now Happy Up Inc. on the street and on the web. Stop in one of our St. Louis area stores and discover unique and innovative toys, games, gadgets, and more. We also specialize in stocking classic playthings that never go out of style.
The next Kindermusic Playdate at Happy Up in Edwardsville is Dec. 11th - two times available: 10am & 5pm. The Playdates are led every month by licensed Kindermusic Instructor, Ellen Singh. There's more info about Ellen, Kindermusic Playdates, and the registration form on our Events Page.